| Football | Horse Racing | Tennis | Motorsports | Golf | Casino |
IntroductionSporting Betare relative newcomers to the UK betting industry, having been founded in 1998. However, the last eleven years have seen the company expand to the extent that they now have nearly 4 million customers globally, with the sportsbook having a real pan-European feel. Their presence is especially big in Spain, having created the website www.miapuesta.com, something which puts them among the top three bookmakers in this region.
The website is available in an impressive 23 languages, with the company listed on the London Stock Exchange. As with miapuesta.com,
BrandAs mentioned,Sporting Betis a very European brand at the moment, although the company's decision to sponsor Wolverhampton Wanderers suggests that they are aiming for greater exposure in the UK. Further afield, their brands have varying levels of recognition depending on the region concerned. For instance, the miapuesta brand in Spain is deeply engrained into the fabric of the country, although the company did suffer when having to withdraw from the US as they were one of the biggest names in the States at that time.
WebsiteSporting Bet's website has come on leaps and bounds in the past twelve months. In particular, their In-Play facility is right up there with bet365 and bwin, with a neat console featuring near the top of the homepage. At the time of writing, twenty various events are being covered live, including soccer, cricket, ice hockey and basketball. The only slight reservation is that they don't place the events in order of popularity, so you have to scroll through to find the big games. Nevertheless, this section and the rest of the site load quickly, despite a rather heavy use of flash.
The horizontal menu on the homepage doesn't just include a list of products such as sportsbook, poker and casino. It also has a tab devoted to 'Offers' and 'Rewards', highlighting the extra value that customers can get from playing regularly at
Free BetsSporting Betcurrently offer a £50 deposit bonus to new customers, with the bonus needing to be rolled over five times at odds of at least 1/2 before any withdrawal can be made.
OddsSporting Bettend to play it safe when it comes to taking on the favourites in the Premier League, Champions League and Primera Liga. They are happy to go joint-best price about a Manchester United or Barcelona if another firm are offering the same odds, although otherwise they will err on the side of caution. You can often find some football value on the correct score or HT FT market, although they do bet to tight margins when it comes to In-Play betting, with the overround almost the same as the pre-match odds.
The company claim to have the 'best racing prices every day', although it depends which horse you are backing! It's also possible for
MarketsA big thumbs-up for the sheer range of sports covered bySporting Bet. What's especially impressive is that most of the sports have some real market depth and don't just have a few token prices attached to them. Soccer is clearly the biggest of the lot, especially with In-Play becoming increasingly popular, although this bookie also goes to town on all the American-facing sports such as American football and basketball, as well as tennis and European basketball. The latter features leagues from Czech Republic, France, Greece, Turkey and Italy!
PromotionsSporting Betare pretty strong on this front, thus the reason why they feature a 'Free Stuff' link at the top of the homepage and then tabs devoted to 'Offers' and 'Rewards'. With regard to the former, you will find details of a $50 casino bonus and the opportunity to get up to $1000 in poker chips, while there's also the opportunity to accumulate loyalty points from betting on your favourite sports and the chance to earn £25 by referring a friend. There's also an exciting 'Know the Score' competition, with some big money prizes available for customers.
Customer ServiceAs good as it gets, with 24 / 7 customer support available in every language that the website is available in. A gold star for offering live support, where you wait no time at all for someone to pick up your query and troubleshoot it. Their is also email and telephone support available, with the latter offering freephone numbers for a wide range of countries. They have clearly spent a lot of time and effort to ensure that the customer service is so well-drilled.
Register with
|
